No, we won’t do a flashmob every month, BUT Roxette Official reaching 1 million likes on Facebook is definitely something we had to celebrate. Many of us were thinking about this magic number since long, but then Kathie Winn came up with the question if we would really do something. Then we had to speed up, as the page was getting 2000-5000 likes per day.

But what should be the BIG idea? Well, when you’re stuck, besides talking to yourself, it’s always good to go back to the roots. This time to Neverending Love. Is there another phrase that could express our feelings towards Roxette any better? Not really. More than that, there is a perfect line – You’re 1 in a million, we’re 2 of a kind – which Alexandra Neitzel ”translated” into something more fitting for this occasion – I’m 1 in a million, you’re 2 of a kind. Then Basia Konarzewska came up with the idea to take pics of ourselves holding a sign that says this line.

An event was created on Facebook, just like the last time when we had the poster flashmob and many Roxers joined from around the world.  We all started thinking about our own photos, how creative they should be, if we should visit the gym before we take the pics or go to the hairdresser, but as I said before, the number of likes on the page was speeding up, so there was not much time left.

Finally, everyone could find out how to appear on the pic, where to write that 1 line and started calculating when Roxette Official might hit the 1 million threshold. Alexandra was doing different scenarios every 10 minutes, so we had a close estimation that 1 million could be reached at about 5 pm on Sunday, 26th Jan. We’ve been reloading the page constantly on this side of the world, alarm clocks were set on the other side and it was even more fun to spend our times on Facebook together with Per, who also seemed to be waiting for the magic moment impatiently. He was posting several times during the day, trying to push the number of likes towards the million. And it worked. However, poor him was busy with posting a cute boyish pic of himself right at the time the page reached 1 million. Quite Gessleish, isn’t it? He took a picture, but it showed 1,000,002. So he was desperately looking for a proper screenshot:

SUNDAY UPDATE #5: Aaaarrgghhh, missed the magic moment. This is what I got. Did you catch the million mark on photo? /P.

One can always count on Roxers, so he got the 1,000,000 screenshot which he could post at last. But before he did that, when the time has come, photos were spreading all over Roxette Official. The result was again: FAB! Many pics were uploaded to the timeline of the page and Per realized it immediately. He started sharing them, but after 4 he found out there would be more, so it made no sense to share them all. One of the pics he shared was Alexandra’s:

Thanks Alexandra and everybody else for making this happen! Splendido! Cheers!

So, Per, could you tell us your alias you use in our closed fan groups? 😉 Funny that he posted exactly that pic with this comment. How else could it be if not because of him being a secret member of our groups? Haha.

He wrote a separate post, too after seeing there were more and more pics to come:



We are incredibly glad you’ve been there with us waiting, Mr G. You deserved all the remaining Breaking Bad episodes for this. CONGRATS & keep up the good work on Roxette Official!

Roxers, thanx for joining! Come back tomorrow and we do it again! Well, OK, maybe not tomorrow. Let’s wait a bit more until our next flashmob. 😉

P.S.: No chance to sing Neverending Love with the original lyrics anymore – or at least for some weeks…

Here is a collage of all the 118 photos. You can download it in hi res from HERE.



Update 5:15 pm 27th January:

2 great videos have been made to keep this flashmob in our memories forever. The first one is made by Doogsyify Winn, Kathie’s handy daughter and the 2nd is by another talented video-maker Roxer, Michi Seeber. Thanx for your work with them and sharing them with us!