Gyllene Tider to launch two new wines ahead of their summer tour

Pop icons Gyllene Tider, who for many mean Swedish summer, will launch two new wines in connection with their upcoming summer tour – a white and a rosé. The wines are selected by Domaine Rabiega in collaboration with Live Brands Factory AB, exclusively for Gyllene Tider’s Hux Flux Summer Tour 2023 and are released in a limited edition. Start of sales at Systembolaget is May 23.

BACKGROUND

Together with Domaine Rabiega, Live Brands Factory AB now presents another prestigious collaboration with an iconic brand. This time it concerns the pop legends of Gyllene Tider. The collaboration has resulted in two wines that are both limited and produced exclusively for Gyllene Tider’s Hux Flux Summer Tour 2023. It is a white Sauvignon Blanc and a rosé wine from Provence, both of which can be purchased via Systembolaget from May 23. Both wines are released in a strictly limited edition, so first come, first served for those who want to enjoy these refreshing summer wines.

Gyllene Tider’s extensive summer tour “Hux Flux” consists of 17 concerts around Sweden and starts on July 7 in Halmstad and ends at Ullevi in Gothenburg on August 5. The wines will be available at select venues in the beverage lineup during the summer tour.

Gyllene Tider Hux Flux Rosé

A fresh, fruity and well-balanced rosé wine from Provence. Light, salmon pink color and fine tones of red berries. The grape composition is Grenache 50%, Cinsault 45% and Syrah 5%. At harvest, the grapes are pressed immediately and then the must ferments into wine in temperature-controlled steel tanks. The wine has then been stored in steel tanks until bottling. Serve well chilled (+8°C) and best enjoyed in the company of good friends, preferably with something grilled on a sunny summer day.

Facts

Gyllene Tider Hux Flux Rosé
Article no: 53999-01
Alcohol content: 12%
Grapes: Grenache, Cinsault and Syrah
Year: 2022
Origin: France
Price: 149 Sek

Gyllene Tider Hux Flux White

This wine is a Sauvignon Blanc 100% with all attributes in perfect harmony. Fresh acidity and a balanced mouthfeel with notes of gooseberry, lemon and green apples. The wine has a light straw yellow color with a faint splash of green. The grapes are harvested early in the morning to maintain their freshness and pressed directly to then ferment into wine in temperature-controlled steel tanks. The wine then rests in steel tanks until bottling. Served well chilled (+8-10°C) and rhymes well with whole grilled fish, filled with fresh herbs and lemon accompanied by a summer salad.

Facts

Gyllene Tider Hux Flux White
Article no: 56292-01
Alcohol content: 12.5%
Grapes: Sauvignon Blanc
Year: 2022
Origin: France
Price: 149 Sek

Hux Flux wines at Systembolaget HERE!

Press release in Swedish HERE.

Observations by Fredrik Etoall – Roxette, Marie Fredriksson, Per Gessle, Gyllene Tider

An art book including photos of Roxette, Marie Fredriksson, Per Gessle and Gyllene Tider taken by the amazing photographer Fredrik Etoall will be published on 30th June. Observations by Fredrik Etoall – Roxette, Marie Fredriksson, Per Gessle, Gyllene Tider comes in two versions, one standard textile bound book with 176 pages. The second version is the same book delivered in a nice box including a signed art print by both Fredrik Etoall and Per Gessle. The signed and numbered box set is a limited edition of 500 copies, covered with Fancy Linen.

Mr. G says:

I first met Fredrik during a photo session with Roxette at the Scandic Grand Central in Stockholm in January 2012. Marie understandably was very tired and impatient, but that didn’t stop Fredrik from taking some of the finest and most personal pictures ever taken of our band.

I’ve had the privilege to continue working with him on various projects, and nowadays regard him as a good friend. He’s the kind of guy who’s fun to bounce ideas with. And he always speaks his mind. A good quality.

During our two-day session to nail the visual identity for the PG Roxette album ”Pop-Up Dynamo!”, the idea of a photo book with Fredrik’s fabulous images of Roxette, Marie, Gyllene Tider, and myself took shape. I loved it immediately. Fredrik’s craftmanship, artistry, and sensibility hits you on every page. If I could only use two words to describe his work, it would be “timeless quality”. I’m pretty sure you’ll agree.

You can pre-order the book at Bengans. HERE you can see details of the standard book and HERE the box set. The weight is appr. 1 kg. Dimensions: 230 x 320 mm.

The book is published by Tres Hombres Art that will also organize an exhibition of Fredrik Etoall’s photos at Hotel Tylösand from 30th June.

Gyllene Tider needs help for their next music video

Gyllene Tider announced in a post that they need help for the lyric video of their upcoming summer single. They are looking for filmed clips of you dancing or partying or singing along to their magical songs. It’s time to root your phone or computer! Maybe you already have some great clips that the world can’t live without? Or record a new one!

The favourites will be used in the official music video for the new summer single. The lucky chosen ones will also enter a raffle where the guys will pick 10 winners who will get a signed vinyl single.

Don’t hesitate, submit your clips to: Gyllene2023@outlook.com until 21st May!

Good luck!

ATTENTION! When you submit material, you agree to Gyllene Tider using your video material as part of the lyric video / music video without limitation in time or manner. The winners of the vinyl singles will be contacted via email.

Gyllene Tider igen – new single is out!

Gyllene Tider decided to release a second single sooner than originally planned. Gyllene Tider igen, yet another song from the upcoming album, Hux Flux is now out!

Side A
Gyllene Tider igen

Side B
Chans

Listen to the single on any streaming service (Spotify, Deezer, Apple Music, YouTube, etc.)!

Here is a little support to your sing-along plans. Should have been the first single!

Gyllene Tider igen

Var blev dom av?
Ingen har svar
Det var bara tiden som gick
År och månader, veckor och dar

Ser du sol är du solens vän
Ser du regn ser du regnbågen
Här i hörnet står Gyllene Tider igen
Och studsar på A-strängen

Det lät bekant
Inget var sant
Att Micke Syd hade sålt väderstrecket
Och satt trumman i pant

Ser du fram ser du framtiden
Är du sann ser du sanningen
Här i hörnet står Gyllene Tider igen
Och pumpar på A-strängen

Ser du sol är du solens vän
Ser du regn ser du regnbågen
Här i hörnet står Gyllene Tider igen
Och tuggar på A-strängen

Roxette, Per Gessle and Gyllene Tider are now represented by Monza Music Entertainment

Monza Music Entertainment is now being launched – a merger of several of the Nordics’ leading management companies. Some of the Nordics’ top management joins the new music company Monza Music Entertainment. In its own three-storey farmhouse in Vasastan, Stockholm, the newly started company aims to help artists and producers in their careers – with long-termism as the main watchword. Behind the initiative are Andreas Håkansson (former A&R Director, Warner Music) and Tomas Jernberg (former partner, Dimberg Jernberg Management), a strong team and a number of external partners.

Monza Music Entertainment is a merger of the management companies Autonom Management, Dimberg Jernberg Management, Tiny Monsters and Monza Music Management, which will run publishing and management activities with the whole world as a market.

With both offices, social spaces and music studios under the same roof, Monza hopes to minimize the distance between the creative and operational work – and in that way create a more efficient collaboration model.

Tomas Jernberg, Managing Director says:

Monza wants to be the company that provides the conditions for artists, songwriters and producers to fulfill their visions all the way from creation to meeting their audience. We are a team consisting of management, A&R/Creative, Brand Partnerships, Digital Content Creation and project management. Our ambition is to establish a really strong alternative in the Nordic music industry, with the world as a market.

Niklas ‘Pankan’ Bergson, Manager & Partner says:

I started Autonom together with Per Hägglund 13 years ago because we felt that we wanted to be an independent management entirely on the artist’s terms. When Per decided to write and produce music full-time, I felt that I wanted to find a new context to take it further. When I met Andreas and Tomas, I felt that we had the same view on how to develop and build an interesting and modern management, where we can meet the challenges of the new era and have the opportunity to take advantage of and develop our artists without losing our basic idea.

Marie Dimberg, Manager & Partner says:

In an industry that has undergone enormous changes during the almost 40 years I have spent in it, the management role has been established, grown and greatly changed in recent years. The need for strong and professional management has never been greater as more and more artists and music creators become their own small labels and brands. To be able to grow and offer competence in all areas and bring in new people with new ideas, the idea of a management house like Monza felt obvious both to Tomas Jernberg and me. ‘Develop or die’, as it is called. Together with a number of competent people with varying experience, we see the future and intend to stick to the first mentioned – develop!

Monza Music Entertainment currently represents the following artists, songwriters and producers:

Management: Love Antell, Christopher (Dk), Peder Elias (No), Florence Valentin, Per Gessle, Gyllene Tider, Molly Hammar, Hederos & Hellberg, Maia Hirasawa, Hurula, Peter Jöback, Elias Kapari, Loney Dear, Nause, Roxette, Nicole Sabouné, Sakarias, Thåström, Titiyo, Bruno K. Öijer.

Publishing: John Alexis, A36, Cherrie, Harm Brothers, KJ, Pontus Persson, Ricky Rich & Dani M

More names are expected to be added shortly.

Photos by Fredrik Etoall.

Read the press release in Swedish HERE!