Sommartider wines turn out to be as big hit as the song

There was a great press launch of Per Gessle’s Sommartider wines on 8th May at Gondolen Gastronomi, in Stockholm. All wine journalists seem to be extremely positive about these 2 new items in The Per Gessle Selection.

 

Livets Goda:

 A wine that goddamn tastes exactly as it is called / sounds.

 

Allt om Mat:

I don’t like boxed wines and absolutely don’t like “celebrity wines” which tend to be praised for half shitty quality. To be honest, I thought that boxed wines with this kitschy name “Sommartider”, selected by Per Gessle, decorated with a few verses from the song and cute little flowers on the box could only be bad.

The wines don’t take you to another world, but they take you ashore. They’re good.

It will be this year’s hit.

 

Allt om Vin:

The vast majority of celebrity wines is of poorer quality than what you pay for. It is therefore an invigorating surprise that Per Gessle has chosen the opposite. The two boxed Sommartider wines are really worth their price (199 SEK/box).

 

SvD:

Considering Gessle’s solid interest in wine probably many think that boxed wines are not his mission in life. But in fact the wines are good.

This is an inspiring project for Per Gessle. Here he can combine his creativity with his interest in fine wines.

 

LEX Pop-Up:

The vast majority of celebrity wines are either of poor quality or overpriced. Or both! But there are exceptions. Thumbs up for Sommartider boxed wines.

 

Per_Gessle_by_Anders_Melldén_20130508_Stockholm

©Anders Melldén

You can find some other nice PG pix at the links pasted above. 😉 Don’t forget to check The Per Gessle Selection on Facebook for fresh pics / vids and news every now and then.

 

You can read more about Sommartider wines and where to order them in an earlier RXB article.

As Per informed the other day, wines are available in the ordinary assortment of Systembolaget at Eurostop in Halmstad. So, if you’re there in summer (or anytime), don’t forget to check and taste Sommartider. The boxes themselves are art and they will look good in any fan’s collection.

Update May 14th: The Wineagency, the company distributing Per’s wines, sent out a press release as well.

 

Champagne in The Per Gessle Selection

As SvD.se informs, Kurt & Lisa, Furet and Sommartider wines are just the beginning of a brilliant wine career of Per Gessle. Next project in The Per Gessle Selection is a champagne, a real blanc de blanc (champagne made from 100% Chardonnay).

New red wines are also coming soon, most probably from South Africa. You might remember that when Roxette was in South Africa in June, 2012, they visited a winery there (Rust en Vrede, Stellenbosch). So, the new red wines might come from there. We’ll see.

 

Per Gessle_by_Claes_Löfgren_Stockholm_ 2013_05_08

Photo taken at the launch of Sommartider at Eriks Gondolen, Stockholm, 8th May, 2013

From left to right: Per Gessle, Åsa Gessle, Ann Burgaz, Bengt Frithiofson

© Claes Löfgren

http://www.winepictures.com/

 

 

The Per Gessle Selection goes social

If you don’t have enough Roxette- or Per Gessle-related sites to follow, here you have the new Facebook page for Per’s wine selection. Knowing Mr. G, the page will surely be managed by himself. There are already some nice pictures of the wines available so far.

Sommartider_vitt_FB  Sommartider_rose_FB

 

On the side of Sommartider wine boxes you can find some summer tips from the sommarguru:

  • Titta mot himlen och blunda! (= Look at the sky and close your eyes!)
  • Skriv en sommardikt. Du kan om du vill (= Write a summer poem. You can if you want)
  • Ät några smultron så blir du glad! (= Eat some wild strawberries and you will be happy!)
  • Gå och fiska ibland! (= Go fishing sometimes!)
  • Ta hand om dina vinyl-skivor. De är dina bästa vänner! (= Take care of your vinyl records. They are your best friends!)
  • En cykelhjälm är aldrig fel! (= A bicycle helmet never comes amiss!)

 

Now only one thing is missing: someone, please, make the wines available worldwide!

 

If you’re in Sweden, you can order the newest wines here:

Sommartider vitt

Sommartider rosé

 

 

Two new wines added to the Per Gessle Selection

gessle wine

Two new wines have been added to the Per Gessle Selection. The Wine Agency, the company distributing the wines, sent out this press release yesterday:

Per Gessle is used to successes and since both critics and the audience loved his Italian wines “Furet” and “Kurt and Lisa” he was more than pleasedwith his debut in the wine business. Now it’s time for two delicious French sequels in the “The Per Gessle Selection”, the “Sommartider” wine boxes, a white and a rosé, which premiere to the world today, April 8th.

Nothing could be more longed for after an eternity long winter than the promise of brighter and warmer times! Per Gessle himself is the one behind the summery boxes’ design which make you think of  the lovely, lasy summer days. Together with one of France’s most well-known wine producers, François Lurton, he has created two new wines of southern French grapes.

The white wine “Sommartider” is a delicious combination of gros manseng and souvignon blanc grapes. Fruity and fresh as a summer day with nice notes of citrus, line and blackcurrant. Lovely on its own and very nice with fish, chicken and salads.

The rosé “Sommartirder” is done from 100% Syrah. South France summer with fragance and flavours of raspberry, red currant and herbs. Refreshing and the best summer picnic wine that fits most of meals.

The press release goes on telling about Per Gessle as an artist and the previous two wines, “Furet” and “Kurt & Lisa” as well as about François Lurton.

The two wines can be bought at Systembolaget from now on at a price of 199 SEK / box. They are also available in bottles but only for restaurants.

The links to the wines:

Two new wines in The Per Gessle Selection?

Linda Wikström, Hotel Tylösand’s Director posted this picture on her Twitter account this afternoon. According to that – after Kurt & Lisa and Furet – there will be two new wines in The PG Selection. Both of them are called Sommartider, but one is white, the other is rosé. White wine is from – as the label says – Gros Manseng, which is a white wine grape variety that is grown primarily in South West France and Sauvignon Blanc, which is a green-skinned grape variety that originates from the Bordeaux region of France. Labels are with Mr. G’s handwriting and flower power drawings.

 

 

Sommartider_wine

Picture was shared on Linda Wikström’s Twitter.

 

According to systembolaget.se (thanks for the info to Roxette Cafe), the wines are available since 1st March, however, “The item is temporarily out of stock at supplier.” is also there as a note. So, maybe it was just an estimated date of launch. Click here for more info regarding Sommartider vitt and Sommartider rosé.

 

Update #1: according to TDR, wines are out in April or May. Per informed them about both wines being released in bag-in-boxes designed by Mr. G. They will be available at Systembolaget. Bottles will most probably be available only at restaurants, maybe only at Hotel Tylösand’s restaurant.

Update #2: Per shared the designs of the boxes. Both of them contain the lyrics of Sommartider with chords and of course with Mr. G’s handwriting.

 

sommartider_white  sommartider_rose