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Part of Per Gessle’s unique collection of Ferraris to go on display at Hotel Tylösand

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On Monday, 1st May, The Front House opens at Hotel Tylösand, Halmstad, Sweden. The new hotel building is a real gem with 39 new rooms designed by Åsa Gessle, an exhibition hall with Per and Åsa Gessle’s unique collection of Ferrari cars and the top-equipped Ronnie Peterson conference room.

It is the architect firm Fredblad in Halmstad that has designed The Front House, whose whitewashed five-storey facade becomes a natural extension of the existing hotel building. All rooms and the conference room have been designed by Åsa Gessle with MTA Bygg & Anläggning as main contractor.

WARM BEACH COLORS

The 39 new double rooms in The Front House are in the warm and gentle colours you can see out among Tylösand’s beach, sand and dunes during the summer months.

GESSLE’S FERRARI COLLECTION

On the ground floor of The Front House, unique experiences are offered to anyone with the slightest interest in exclusive cars. Here there will be a permanent exhibition with parts of Per and Åsa Gessle’s unique car collection, in most cases Ferrari cars that are produced in extremely limited numbers.

Per says:

My interest in cars started when I was little and saw the pictures of John Lennon’s psychedelic painted Rolls-Royce. Talk about inspiration – you wanted one like that. But right then I had to settle for collecting Corgi Toys cars and building the Scalextric car track with my big brother Bengt.

It was the Ferrari Dino that got me sold on Ferrari cars. Tony Curtis drove a red Dino in “The Persuaders” and on the inner sleeve of George Harrison’s “Living In The Material World” album you see all the musicians having a picnic in his garden and in the background there is a brown Dino. It was something to fantasize about for a teenager in Vilshärad.

RONNIE PETERSON LOUNGE

The 60 square meter conference room in The Front House has been named the Ronnie Peterson Lounge and is decorated as a tribute to the legendary Swedish racing star. The venue is technically top-equipped and intended for groups of up to 20 people.

Hotel Tylösand CEO Elisabeth Haglund says:

Hotel Tylösand has long been one of Sweden’s most booked conference hotels and The Front House reinforces our offer in a very inspiring way. It gives us further opportunities to continue developing and offer our guests an even more distinctive and rewarding stay with us.

Press release in Swedish HERE.

Summer exhibitions at Per Gessle’s hotel

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2 exhibitions had their openings at Hotel Tylösand on Friday, 1st July. Legendary British photographer, Mick Rock had the vernissage of his ”THE RISE OF DAVID BOWIE and more” exhibition on the 2nd floor, while Anders Roos opened his ”RoXXXette On The Road” exhibition in the hall on the ground floor.

It would have been probably better from the RoXXXette On The Road exhibition’s point of view if that one had started 1 hour earlier and then everyone could have gone to see the main exhibition after seeing Anders Roos’ 15 fab Roxette photos. Both exhibitions started at 7 pm and Mick Rock’s was an invitation only event. Many people came to meet him and have some words with him about his wonderful David Bowie, Iggy Pop, Lou Reed, Debbie Harry etc. photos. He also signed his David Bowie book during the vernissage and was happy to pose for pictures with his fans.

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Photo by Patrícia Peres

Among the guests known to us there was Mikael Bolyos, Magnus Börjeson, Sven Lindström, Göran Fritzon and last, but definitely not least, Per Gessle. When Per arrived, he immediately got some questions from Expressen’s Kvällensposten (see their article and photos from the event HERE) and we also had the chance to talk to him shortly. He was in a very good mood, being excited about meeting Mick Rock. We talked about the RoXXXette On The Road book, mainly about the Roxers limited edition version and he said he asked the organizers to keep the low numbers for Hotel Tylösand, because he knows that we, Roxers pop up here often and would get it at the hotel. He said it took ages for the silver tint to dry when he signed those 300 limited edition copies, but it was fun to sign them. Good it wasn’t raining then, however, he has a glass roof on the terrace, so the books would have survived anyway. Per was kindly posing for a picture for RoxetteBlog and made me laugh how he smiled. Why to say ”cheese” when you can say ”Paul McCartney”? I’m glad I didn’t shoot at ”-cart-” Haha! Then off he went to enjoy the vernissage. The whole event lasted for about 2 hours and it seems that it’s not only Per who had fun with Mick Rock, but vice versa. See picture HERE.

At the RoXXXette On The Road exhibition you can see 15 C-prints from the book in 50×70 and 70×100 cm sizes. They are on display at Hotel Tylösand, in front of the Spa. You can even buy the numbered prints. There are 25 numbered copies of each 50×70 cm print and 10 numbered copies of each 70×100 cm print. The 50×70 cm print costs 6000 SEK, while the 70×100 cm print costs 10500 SEK. Prices include the frame (1000 SEK) and Swedish VAT (appr. 1000 SEK), so if you order from abroad, the prices might be different / lower. If you are interested in more details or you have any questions, contact Tres Hombres Art at info@treshombresart.com.

As Anders Roos told Lokaltidningen, Halmstad (read the article and see some pictures HERE) it was extremely exciting to be on tour with Roxette. He said the band was very helpful and they also wanted the result to be as good as possible. Anders tried to choose different images to get a good balance of pictures with both Per Gessle and Marie Fredriksson, as well as the band members. Anders, who considers RoXXXette On The Road as a dream project also told Lokaltidningen that nowadays, when everyone goes to the concerts with their cameras and mobiles, it’s not the live photos that are the most interesting, but rather the backstage shots.

The exhibitions are free to visit until 31st August, so if you are near Hotel Tylösand, make sure you don’t miss them!

MickRock-PG  Anders_Roos

Photo of PG & Mick Rock posted by Mick Rock                             Anders Roos photo by Jens Kassnert, Lokaltidningen